Hi, my name is Ariadna!
I thrive on crafting brands that inspire. With a wealth of experience in branding and project management, I blend creativity to transform ideas into meaningful and visual stories.
Designing, creating, and bringing visions to life is not just what I do—it’s what drives me.
CV
SUMMA Branding - Project Success Manager
· Develop and maintain strong client relations in the FMCG and luxury sectors, leveraging creative insights.
· Oversee die-cut reviews and print proofing, ensuring design integrity with the production team.
· Coordinate the creative design and production of graphic materials.
· Ensure adherence to deadlines, internal processes, and the global roadmap.
· Act as Sales Developer to drive client growth.
Brand Creation, Management & Naming Professor - Universidad Abat Oliba CEU
I teach last year students how to create and manage brands, focusing on the strategic and creative aspects of the process. I guide them through brand development, helping them understand how to build memorable, impactful brands.
My approach combines theoretical insights with practical applications, preparing students to tackle real-world branding challenges.
CØFFE ‘Am Carlsplatz - Creative Designer (Düsseldorf)
· Brand rebranding and design of corporate materials (Packaging, stationery, vinyls, POS displays, etc.).
· Photography, audiovisual creation, and creative direction for the brand.
· Managing collabs, campaigns and SM content (@dascoffe).
About Hair Düsseldorf - Creative Designer
· Complete corporate rebranding (Logo, visual identity manual, stationery, indoor signage, photography, etc.).
· Photography, audiovisual production and design.
· Analysis, strategy, and optimization of online and offline channels + Creative management of social media content.
Fakoy - Project Manager
· Write, optimize, and distribute press releases and corporate/technical content for industry-specific media outlets.
· Plan and develop content for each client's social media channels.
· Analyze metrics, perform media clipping, and create qualitative and quantitative reports.
· Prospect new industry media outlets and maintain relationships with them.
Volkswagen Group - Dealer MKT, Sponsoring & Events
· Prospecting and event planning support.
· Management of advertising orders for dealers: press, radio, TV and outdoor.
· Merchandising stock control and production of materials and PLV.
· Database control and internal communications.
· Management of registration, follow-up and penalties of assigned company vehicles.
· Invoicing of advertising and company expenses.
Das WeltAuto (SEAT & Volkswagen Group) - Web Project Manager
· Management of the brand's web portal.
· Content management and design to ensure the optimization and positioning of the portal in search engines.
· Manage and ensure the correct functioning of web applications such as vehicle publisher, database, dealer locator whose main mission is to intuitively present complex information to users of digital platforms.
· Development of digital communication and Web analytics reports.
GoliADs XIV Edition - Corporate and Audiovisual production
GoliADs XIV UAO CEU | September 2019 - June 2020
Advertising and communication Awards Ceremony of Abat Oliba CEU University. I worked at the corporate and audiovisual department creating the visual identity, corporate elements and design part of the on/offline materials.
E-commerce Digital marketing assistant (Internship) Eden
(e-commerce) | October 2018 - March 2019
My tasks were to provide the products with images, codes, references, and documentation. Constant contact with suppliers to obtain updated images, verification and check buyer guide/catalogue files/pricing files match each before launch the products on the web and after the process check if the UX was effective to flagging any anomalies to Technic Development team for correctio, along with other tasks assigned by the director of the department.
Marketing & Communication (Internship) GolaGol | April 2019 - July 2019
Responsible for the strategic development of the brand appearance as well as the social media strategy. Market, competitor and consumer analysis, graphic design, printing and distribution service, supervising the implementation of all campaign across the company channels and platforms, including advertising, on/offline, point of sale and promotion.
Corporate Design (Internship)
Nail Bar Disseny | September 2019 - January 2020
Redesign of corporate identity, including brand communication during my internship: Redesign of Logo, door labels, business cards and corporate materials. Brand development, planning and coordination of Social Media. Implementation of design focused on the entire portfolio of services and clients
Administration and Receptionist
Saltoki Cornellá | July 2019 - February 2020
Phone and personal attention, File, mail and tasks of the department, realization of surety credit, High new customer records, Unlock delivery notes, use of Excel and AS400.
Hearst Magazines | June 2017 - September 207
My functions were telephone, mailing, require passes for team events and contact with public entities and spaces for shootings.